Turnkey brand operation · Thailand

Your brand.
Operated locally in Thailand.

From market entry to day-to-day operations, DARI becomes your local team in Bangkok.
You ship the product. We handle the rest.

Start in Thailand See our work

다리 · DARI — Korean for both “bridge” and “legs.”
We move. We connect. Right here in Thailand.

Everything, handled

The gap

Ten vendors stand between you and a Thai customer

Most brands picture Thailand as register, appoint a distributor, sell. In practice you contract and manage every one of these — across two languages and a time zone.

Regulatory agentImporterCustoms broker WarehouseLogisticsMarketplace agency Marketing agencyInfluencer agencyEvent agency Distributor

Ten contracts, ten counterparts, and no one who owns the outcome.

When a shipment is held at customs, the broker points at the forwarder, the forwarder points at the paperwork, and the brand — eight time zones away — is the only one who loses the selling week.

The span

One deck carries all of it

DARI holds the licences, the stock and the accounts, and manages the local specialists underneath. You talk to one account manager and see every channel's numbers once a month.

What we do

Nine disciplines, run as one operation

Market entry

Market and competitor review, hero SKU selection, price positioning, a landed-cost model per SKU before you ship anything.

Regulatory

Ingredient pre-check against Thai rules, Thai FDA notification in our name, Thai labelling artwork ready for print.

Import

Importer of record, forwarder and broker coordination, customs clearance, duty and VAT handled end to end.

Storage

Small-lot storage in our own space, lot and expiry control, insured and counted monthly. No pallet minimums.

Fulfilment

Order, pick, pack, courier and returns; sample and PR despatch to creators, buyers and press.

E-commerce

Shopee, Lazada and TikTok Shop operation, store design, listings and Thai-language customer chat.

Marketing

Content made in Thai rather than translated, KOC and KOL programmes, live commerce, marketplace and Meta advertising.

Retail

Buyer outreach, line sheets and listing paperwork, promotion planning, shelf set and reorder management.

Activation

Sampling, pop-ups, brand collaborations and community events that produce trial and content at the same time.

Why brands start here

Low risk on your side, real work on ours

No Thai entity needed

We file with the Thai FDA and import in our own name, so you can start selling without incorporating, hiring or signing a lease here.

Start with one SKU

Not a container. One hero product and a few cartons is a real start, and we tell you which SKU has the best odds before you ship.

Your stock stays yours

We do not buy your inventory, so you are never locked into a distributor's purchase. We hold it on consignment and settle twice a month.

You see everything

Channel-level sales, ad spend, reviews and stock, reported monthly with receipts. No black box between you and the Thai consumer.

Hands-on operating experience

We have taken a consumer wellness brand here from concept through regulatory setup, launch and daily operation. We know where things break.

You can walk away

No exclusivity demanded at the start, sixty days' notice either way, and we support the handover of your files, listings and regulatory setup where permitted.

Proof · retail

Premium shelves, six months in

A consumer wellness brand we built and operate in Thailand — from first listing to nationwide pharmacy distribution and an international pop-up.

Gourmet Market, 6 storesSiam Paragon included, from March 2026

Beauty Parlour countersBeauty bay inside the same retail account

Pharmamed pharmacy chainNationwide, from May 2026

Branded endcap display in a Bangkok store

Beauty supplement aisle in a premium supermarket

01Brand buildPositioning, concept, packaging

02Register & importTFDA, customs, storage

03Sell onlineShopee, Lazada, TikTok Shop

04Expand offlinePremium supermarket, pharmacy

05Go abroadNew York, Pop Up Grocer

Results vary by product, price and competitive context. We guarantee no specific listing or sales outcome.

Proof · collaboration

We take the brand to where its customers already are

Wellness studios, clubs, aquariums and magazines reach the exact audience a new brand needs — and every partnership leaves content the brand keeps.

The Pawse ClubPet & owner wellness

CTRLPilates studio, Rama 9

PadelAsiaPadel club & tournaments

The BalancePilates & physio

ISŌRAWellness studio

PAVANARYoga & wellness

BRN·X wellness studio opening key visual

Proof · private sessions

Light & Glow

We get the brand into a room with the people who will talk about it. A class, a gift, an hour together — and everyone walks out with something to post. One afternoon becomes months of content.

Guest opening the curated gift on the mat

Guest with the product at the styled set

The eight guests together at the end of the session

Guests choosing flowers from the ritual wall

The studio, set up before the guests arrive

Studio partners, catering and gifting negotiated as barter. DARI plans it, produces it, runs the day — and edits what comes out of it.

Proof · creators & live commerce

From seeding to live selling

We start with small creators who actually convert, build a content library from their posts, then put the best of it behind paid media and live selling.

2M+ follower hostTikTok Live selling session

100+ creatorsCampaign in progress

“X the League”Korean commerce programme

KOC seedingMicro creatorsContent libraryAffiliateLive commercePaid amplification

Creator fees, live-selling costs and ad spend are pass-through at cost. DARI manages sourcing, briefing, usage rights and settlement.

Working with us

The brand stays yours. We carry the work.

Handing a local partner your registration, your stock and your store accounts is not a light decision. So these sit in the contract from the start, not negotiated later.

	Traditional distributor	DARI
Opening volume	Large MOQ, paid upfront	A hero SKU, in small quantity
Contract	Exclusive, multi-year	Initial three months, then rolling
Inventory	Bought by the distributor	Yours; we hold it on consignment
Sales data	Shared selectively	Full monthly reporting, per channel
Price & promotion	The distributor's call	Agreed with you in advance
Stopping	Wait out the contract	Sixty days' notice, either way

Your stock, in our care

Title stays with you, so you set price and volume. While it is with us it sits in our own facility under lot and expiry tracking, insured and counted monthly — and we are accountable for its condition.

Settled twice a month

On the 15th and the last day. Gross sales, platform fees, courier, fulfilment and VAT are itemised separately, never netted into one figure.

Handover, where permitted

Label and content originals, listings, performance reports and operating files come back to you. Regulatory and platform account transfer is supported as far as the authority and the platform allow.

Before you set your price

What a Thai sale actually leaves you

Convert your home price straight into baht and you will usually be selling at a loss. It is the single most common mistake we see, and the reason every engagement starts with a landed-cost model per SKU rather than a price list.

List priceTHB 500

Marketplace feesCommission, transaction, vouchers ≈20%−100

CourierUp to 1 kg−30

FulfilmentPick & pack−30

What remainsBefore COGS, duty, VAT and ad spendTHB 340

Fit

Who this is built for

A good fit if you are

Entering Thailand for the first time, with no local entity
Wanting a read on the market before committing to a large MOQ
Wanting consumer evidence before appointing a distributor
Wanting regulatory through to sales handled in one place
Starting direct-to-consumer on Shopee or TikTok Shop
Not yet ready to put your own staff on the ground

We will also tell you when it is not

You already have a distributor under contract
You ship thousands of orders a month and need pure 3PL scale
You only need a warehouse, with no marketing

We say so at the first meeting, once we have seen the product and the price point. Spending three months on the wrong fit costs us both.

Next step

Send us one product. We will give you a practical read on Thailand.

The pre-assessment is free. You get a straight answer on which regulatory track your product falls under and whether your price works here — usually within a week.

01Send your product files

Full ingredient list, prices, packaging shots

02Free pre-assessment

Regulatory track and price fit, within a week

03Proposal and quote

Built around your SKUs and your channels

04Start the soft launch

Three months, then review the data together

Talk to us

Write in Korean or English. Tell us the product, the target price and when you would like to be selling — that is enough to start.

Copy email address

Email: info@daritrading.com
Offices: Bangkok · Seoul

Your brand.Operated locally in Thailand.